Editorial team

Conversion Handbook Editorial Team

Beatriz Parga, Editor

Beatriz Parga is the Editor of Conversion Handbook. The publication’s articles use the Conversion Handbook Editorial Team byline.

Our remit

We publish practical explanations of buyer research, commercial pages and forms, and conversion experimentation. Our editorial responsibility is to make the methods understandable, the examples honest, and the sources traceable.

Find out how we handle sources, examples, and updates. Contact the editorial team at editorial@conversionhandbook.com.